Pitti Immagine Uomo 77

Pitti Immagine Uomo 77- Events
Last update: 28/12/2009
Author: Sybille Bollmann

TENTATIVE CALENDAR OF THE EVENTS
Pitti Immagine Uomo 77 / Pitti W_Woman Precollection
12/15 January 2010 – Fortezza da Basso / Dogana – Firenze
The events bold print are sole or joint Pitti Immagine events
MONDAY 11 JANUARY 2010
Time Address
6.00 pm MY MAN MANAS
Opening, presentation and debate: The male Condition
Oliviero Toscani and Paolo Crepet will be attending
Spedale degli Innocenti
Cortile degli Uomini
Piazza SS. Annunziata
7.00 pm Istituto nazionale per il Commercio Estero
Meeting Moments between American buyers and Italian
men’s clothing and accessories companies.
Dinner (by invitation)
Palazzo Gianfigliazzi
Lungarno Corsini 4
8.00 pm MONDADORI invites to NEXT WORDS
Words and fashion of the future
Dinner party (by invitation)
Palazzo Corsini
Lungarno Corsini 10
CITY EVENTS
5.00 pm-
8.00 pm
5.00pm-
9.00pm
Camera Nazionale della Moda in partnership with
LuisaViaRoma
presents Next Generation OnLine
Press meeting (by invitation)
TRU TRUSSARDI special edition
Presentazione dell’ambientazione in store e online di LUISALAND
Via Roma 19/21 r
TUESDAY 12 JANUARY 2010
Time Address
10.00am-
5.00pm
Fratelli Rossetti
Presentation
Padiglione Centrale
Low Floorr Stand H 1-3
10.00am-
8.00pm
MUG MAGAZINE presents MONTEDOMINI:
Five excellent brands will present their collections to a selected
audience. At the same time of the event, still inside
Montedomini, will be on the photographic exhibition
“L’Industria Abitata” by University Iuav of Venice, with images
dedicated to
The textile district of Prato.
Guardaroba Storico
Montedomini -Giardino d’Inverno
Via dei Malcontenti 6
Info 0422 598564
10.30 am PITTI IMMAGINE UOMO 77 OPENING in the presence of the
Mayor of Florence, Matteo Renzi
(by invitation)
Spazio Urquiola
From 12.00 Everlast 1010-2010 A Hundred years of History
Fotographic journey
Piazzale delle Ghiaia
12..30-
2.00pm
RIFLE
Special guest: Marco Simoncelli
Fureria
Stand B5
12.30 MASSIMO REBECCHI
Press meeting
Cortile dell’Arsenale
1.00pm MFF
Presentation cocktail(by invitation)
Sala Riunioni
Area Monumentale
3.00pm-
6.00pm
LE COQ SPORTIF
presentation
At the booth
3.30 pm ALEXANDER Golf Cup: challenge to the last hole with Italian
champion Costantino Rocca
At the booth
4,00 pm ACCADEMIA DEL LUSSO
Design your Cat
Press Conference
Sala Riunioni
Area Monumentale
5.30 pm BLAUER
Aperitif (by invitation)
Eredi Chiarini
Via Roma 18
6.00 pm-
8.00 pm
Fondazione Pitti Discovery presents
Walter Albini and his times. All power to the imagination.
by Maria Luisa Frisa and Stefano Tonchi (by invitation)
Galleria del Costume
Palazzo Pitti
6.00 pm-
9.00 pm
World preview of Faliero Sarti Limited Edition for L’O
Food & Wine (by invitation)
L’O Hotel L’Orologio
Piazza Santa Maria Novella 24
6.00 pm-
9.00 pm
MR. NILS: the new collection designed by LARS NILSSON
(by invitation)
Marino Marini Museum
Piazza San Pancrazio
6.30pm Firenze Made in Tuscany Magazine and Alain Mikli
Cocktail party (by invitation)
Via dei Fossi 45r
7.00 pm-
9.30 pm
Cocktail to celebrate ten years of
GQ and CAMERA ITALIANA BUYER MODA_ The best shops
(by invitation)
Palazzo Gianfigliazzi
Lungarno Corsini 4
7.30 pm-
10.30 pm
SEVENTY Ca’ da Mosto
Forty for Seventy Anniversary Party (by invitation)
Loft E’
Piazza del Carmine 2r
8.00 pm
8.30 pm
10.30 pm
CAVALLERIA TOSCANA
A unique night, a unique emotion, for unique people
Cocktail, catwalk; Dinner to follow (by invitation)
Charity party (by invitation)
Centro Ippico Toscano
Via Dei Vespucci 5
8.30 pm BRUNELLO CUCINELLI
Dinner (by invitation)
Budini Gattai Palace
Piazza SS Annunziata
From 9.00 pm ROY ROGER’S celebration for 60th anniversary
Special guests: Piero Chiambretti and his Chiambretti Night
Evening (by invitation)
Le Pagliere
Viale Machiavelli 24
CITY EVENTS
From 12.00 SEVEN 7
A modern art concept by Felice Limosani
Presentation of the project limit jeans exclusively for LuisaViaRoma
(by invitation)
Luisa Via Roma
Via Roma 19/21r
From 7.30 pm FAY presents Double Life
Book published by Mondadori Electa by Marina Mondadori
Cocktail (by invitation)
Luisa Via Roma
Via Roma 19/21r
8.00 pm-
10.00 pm
CELLAR DOOR Fall/Winter 20101/2011
Beyond the Veil (by invitation)
A Piedi Nudi Nel Parco
Via del Proconsolo corner Via D.Alighieri
WEDNESDAY 13 JANUARY 2010
Time Address
9.30am-
12.00
Elvström presenta la nuova linea
In the presence of…..
Cortile Medici
Stand 1
10.00am-
4.30pm
SIMBOLS Presentation Fashion Cafè
Autumn-Winter Collection 2010-2011
Arsenale
Piano terra Stand 30
10.00 am-
6.00 pm
SERGE BLANCO marks the first half in Italy
Special guests: players of Rugby Parma
Padiglione Cavaniglia
Booth 30 A
10.00am-
8.00pm
MUG MAGAZINE presents MONTEDOMINI:
Five excellent brands will present their collections to a
selected audience. At the same time of the event, still inside
Montedomini, will be on the photographic exhibition
“L’Industria Abitata” by University Iuav of Venice, with images
dedicated to
The textile district of Prato.
Guardaroba Storico
Montedomini -Giardino d’Inverno
Via dei Malcontenti 6
Info 0422 598564
10.30 ALLEGRI
Press Presentation
Padiglione Cavaniglia
Stand 30 A
11.30 am-
4.00 pm
SIVIGLIA presents The material of Dreams– an author
-installation: fashion in an all-involving journey through art,
-reality and introspection
Padiglione Centrale
Piano terra K 1-7, L 1-4
12.00-14.00 MASON’S presents
Il Libertador – from Simon Bolivar’s guerrilla to the shop
windows of Saks Fifth Avenue (by invitation)
Cortile dell’Arsenale
2.30pm WGSN
Seminar (by invitation)
Meeting Room
Area Monumentale
2.30pm-
4.30pm
AVON CELLI
Cocktail for the press
Padiglione Centrale
Piano inferiore U7 V8
3.00pm-
6.00pm
LA MARTINA POLO PLAYER
Press meeting
At the booth
From 4.00pm KICKERS invites you to the booth for a tasty
Hot Chocolate Party… The Kickers Sweet Happy Hour!
Sala della Guardia
Stand 19
4.00 pm-
6.00 pm
NOTIFY, the Modern Vision of Sartorial Spirit
Interpreted by Ron Arad
Limonaia
Giardino di Villa Vittoria
4.30 pm-
6.30 pm
By-GENTUCCA BINI
From an idea by Gentucca Bini, a fashion project realized
with exteriors www.by-project.com (by invitation)
Ex Dogana
Via Valfonda 25
6.00pm-
9.00pm
SEBAGO Docksides
Giovanni Soldini signs 40 Sebago Docksides Limited
Edition Cocktail party
Gerad Loft
Via de’ Pecori 34/36r
6.30 pm-
8.30 pm
British Menswear Guild and Scottish Development
International invite to celebrate 50 Years of Great British Menswear
Cocktail (by invitation)
Winter Garden
Grand Hotel
Piazza Ognissanti 1
6.30 pm-
10 pm
ETIQUETA NEGRA
Cocktail (by invitation)
Eredi Chiarini
Via Roma 18
7.00 pm CORNELIANI special guest at Pitti Uomo 77
Catwalk (by invitation)
Stazione Leopolda
Viale F.lli Rosselli 5
9.00pm Everlast
A hundred years dinner (by invitation)
Ristorante NOVE
From 10.00 pm DOCKERS Are You A Real Man ?
Show followed by a cocktail party (by invitation)
Loft E’
Piazza del Carmine 2r
11.00 pm 47° L’ALTRO UOMO PARTY since 1987
special guest live djset
Elegance attire, by invitation only
TENAX
Via Pratese 46r
CITY EVENTS
12.00
2.00pm
Material Preview – Trends for Creative People Spring/Summer 2011
Collection Preview
Presentation
Only by pre-registration www.materialpreview.com
Saschall
Lungarno Aldo Moro 3
From 8.00 pm VIKTOR & ROLF
Ladies & Gentleman an electric performance by Felice Limosani
Cocktail (by invitation)
Luisa Via Roma
Via Roma 19/21r
8.00 pm- MARITHE’ FRANCOIS GIRBAUD presents A Piedi Nudi Nel Parco
10.00 pm Acqua versus Luce (by invitation) Via del Proconsolo corner Via D.Alighieri
THURSDAY 14 JANUARY 2010
Time Address
9.30 am-
11.00 am
Fondazione Pitti Discovery presents
BEHIND THE SHOES
Project by Max Kibardin
New Performer of Pitti Uomo 77
Sala della Ronda
2.30pm WGSN
Seminar (by invitation)
Meeting room
Area Monumentale
3.00 pm LE VOICE SHOES presents
Mitch & Squalo of Radio 105 from the new album by M&S
World
Sala della Guardia
6.00 pm Fondazione Pitti Discovery presents
UMIT BENAN New Performer di Pitti Uomo 77
menswear collection F/W 2010-2011
(su invito)
Le Sale del Ristorante
Stazione SM Novella
8.00 pm Pitti W_Woman Precollection presents
GILES DEACON
Dinner party(by invitation)
Richard Ginori 1735
Sesto Fiorentino
8.30pm
00.30
REEBOK intervention of Smart
Dinner (by invitation)
REEBOK Pump it up
Party
Odeon CineHall
Piazza Strozzi
Yab
Via Sassetti 5r
CITY EVENTS
6.00 pm-
9.00 pm
BORGO 28
Cocktail party
Borgo Ognissanti 28
From 6.30 pm THE SARTORIALIST
Scott Schuman meets the audience and signs
his new book in store
Luisa Via Roma
Via Roma 19/21r
FRIDAY 15 JANUARY 2010
Time Address
CITY EVENTS
6.00 pm GUESS
Party (by invitation)
Stazione Leopolda
7.00 pm A CASA
Associazione Culturale Camera21 presents an itinerant photographic
exhibition. Until January 17th
Palazzo Morelli
Borgo Santa Croce 17
FROM TUESDAY 12 UNTIL FRIDAY 15 JANUARY 2010
Time Address
11.30 am-
3.30 pm
CANTARELLI presents
The Style Magic
By two famous illusionists
At the Booth
12.00
14.30
15.30
16.30
17.30
FORNARINA SPORTGLAM
Ready, steady, go…Fornarina !
Fashion show
SALA OTTAGONALE
EVERYDAY
Time Address
9.00am-
6.00pm
NOTIFY, THE MODERN VISION OF SARTORIAL SPIRIT
Interpreted by Ron Arad
Limonaia
Giardino di Villa Vittoria
9.00am-
6.00pm
Fondazione Pitti Discovery presents
BEHIND THE SHOES
Project by MAX KIBARDIN
New Performer at Pitti Uomo 77
Fortezza da Basso
Sala della Ronda
9.00am-
6.00 pm
KULT presents 10 magazine covers by 10 contemporary artists
Exhibition
Fortezza da Basso
Armeria
9.00am-
6.00 pm
ROLLING STONE ITALIA takes charge of the special addition of
soundtracks in Patricia Urquiola’s new spaces, with two musical
projects: "Best Records of the Decade", a selection of the
international pop-rock greatest hits since 2000, and “Today's
Coolest Tracks”, the best of on-air music.
Fortezza da Basso
9.00am-
6.00 pm
POP UP STORES
Three new exposition spaces reserved to a selection of new slant
lifestyle accessories
POP UP SPECIALS
Five new special areas dedicated to mencultural consumption
and pleasures: 10 travel books, 10 mucic CD, 10 fitness items, 10
hobbies items and 10 seduction objects, selected by 5 italian
journalists.
Padiglione Centrale
Piano Inferiore
9.00am
6.00 pm
THECORNER.COM
Pitti Immagine and thecorner.com, the virtual space that
features a selection of international sophisticated brands, are
maintaining their collaboration with a special web-media
partnership in occasion of Pitti W n.5 and Pitti Uomo 77.
Thecorner.com will offer to visitors a special look at Pitti W n.5
guest designer designer, Giles Deacon, as well as special
contents about Umit Benan’s performance and Max Kibardin’s
installation for Pitti Uomo 77.
9.00-18.00 NEW BEAT(S)
Special area reserved to new entries, new talents previews
Set-up “Profondo Rosso” by Ilaria Marelli
Fortezza da Basso
Lyceum
9.00-18.00 URBAN PANORAMA
exhibit project “Pilework” by JoeVelluto
production by: Pitti Immagine
Fortezza da Basso
Urban Panorama
9.00-18.00 WELCOME TO MY HOUSE
The section dedicated to the streetwear universe
The new project is curated by UP! STudio
Fortezza da Basso
Lyceum
ON THE OCCASION OF
A calendar co-ordinated by Pitti discovery that sustains and promotes new initiatives and operarions
which reflect on relationships between fashion, art, architecture, design and other creative
languages and so maintains its catalysing activity of projects and ideas that link Pitti Uomo fashion
community to the system of the artistic contemporary culture.
TO BE SEEN…
From… to… Exhibition Place
january 8th -
june 20th 2010
Fashion routes
Through shops, atelier e art venues
48 guided and free visits through 24 ateliers and 12 art venues,
monday & Friday fron 3.30 pm to 6.30 pm; 12 guided and free
visits to 6 museums, establishments and restore laboratories (
saturday o thursday)
Firenze
From January 14th PARIS capital of Photograpy 1020-1940
Organized by Jeu de Paume in partnership with Fratelli Alinari
establishmento for photography history
MNAF
Ex Leopoldine
Piazza S M Novella 14 a r
Palazzo Pitti
Galleria Palatina e
Galleria d’Arte Moderna
Piazza Pitti 1
8.15 am-6.30pm (may) – 19.30 (june)
I/IV monday closed € 12,00
december 11th -
january 24th 2010
Fondazione Palazzo Strozzi presents
Candida Höfer in Florence
Palazzo Medici Riccardi
Via Cavour 3
9.00am-7.00pm closed wedn
Free access
january 15th-
February 13th
Fuutou: “Trame di viaggio”
Weaved envelops and tribal bags between Italy, Japan and
Middle East
Galleria di Alberto Boralevi
Via Santo Spirito 11
10-30am-12.30, 4.00pm-7.00pm
Until January 30th The drawn landscape.John Constable and English masters in the
Horne collection.
Museo Horne
Via dei Benci 6
Lun-sab 9.00am-1.00pm
€ 6.00
Until January 17 th Federigo and the angels workshop. Palazzo Davanzati between
dream and reality
Museo di Palazzo Davanzati
Via Porta Rossa 13
Tues- sunday 8.15 am-2.00 pm
€ 3,00
december 18 thfebruary
Oliver Mosset ‘ZZ’ BASE, projects for art
Via San Niccolò 18r
Tue-sat 6pm- 8pm
For appointments call 328 6927778
Until april 11th Animals : travel through fantasy by Mario Mariotti Istituto degli Innocenti
Piazza SS Annunziata 12
Until april 22nd Chiara Silva
Groove of old world
Palazzo Borghese
Via Ghibellina 10
until may 9 th Florence 1829. Art, science and society Palazzo Medici Riccardi
Via Cavour 3
9.00-19.00 chiuso mer
Ingresso libero
dicember 5th–
february 5th
Fashion and Science in Florence at the time of Pietro Leopoldo Biblioteca delle Oblate
Via dell’Oriuolo 26
Mon 2pm-24, tue-sat 9am-24
Free entrance
until february 28th Innocent and defamed. Federico Zuccari (1539/40-1609) and
the artist’s vendetta
Gabinetto Disegni e Stampe
Loggiato degli Uffizi
8.15-18.50 chiuso lun
until january 31st The never seen: Saints, poets, navigators Sala delle Reali Poste
Loggiato degli Uffizi
10.00am-5.00pm closed monday
Until january 31st Fausto Maria Franchi
Precious artefacts
Palazzo Pitti
Museo degli Argenti
Piazza Pitti 1
8.15am-4.30pm
I/IV monday closed, € 7,00
until february 15th The happy vitality of porcelains– Betty Woodman Palazzo Pitti
Museo delle Porcellane
Piazza Pitti 1
8.15am-4.30pm
I/IV monday closed, € 7,00
Until april 6th The arm for art. Regain Aspects of the sacred Palazzo Pitti
Galleria Palatina, Sala Bianca
Piazza Pitti 1
8.15am-4.30pm I/IV monday
closed, € 7,00
Museo Archeologico Nazionale
P.zza SS. Annunziata 9b
14-19 lun, 8.30-19 mar e gio,
8.30-14 mer/ven a dom € 4,00
Museo Nazionale del Bargello
Via del Proconsolo 4
8.15-17 mar-dom
I/IV lun mese chiuso € 7,00
Palazzo Strozzi
Piazza Strozzi
8-20, gio 8-23, chiuso lun € 5,00
Until june 30th Crystals. The world’s most beautiful minerals Museo di Storia Naturale
La Specola
Via Romana 17
9.30-14, sab 9.30-17.30
chiuso I e l’ultimo lun mese € 6,00
Galleria dell’ Accademia
via Ricasoli, 60
mart-dom ore 8.15 - 18.50.
chiuso il lunedi', € 10.00
Museo delle Cappelle Medicee
Cappella dei Principi
P.za Madonna degli Aldobrandini
8.15-17.00
chiuso I/III/V lun e II/IV dom € 9,00
info e prenotazioni 055 2654321
Palazzo Borghese
Via Ghibellina 110 n
Lun-sab 9-17
Ingresso gratuito
Until june 30th
Dal 6 settembre al 6
gennaio 2010
The book shape
To the scroll to the code (sec.III a.C.-XIX d.C.)
Bibilioteca Medicea Laurenziana
Piazza San Lorenzo 9
9.30am -1.30pm sun-fri
2/24 june closed € 6,00